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Author: Mahek Thadani

Mahek Thadani is a Senior Copywriter based in Ahmedabad, India. She has a Master’s degree in English Literature from St. Xavier’s University. When not writing at a corner table of a cafe, she spends most of her time reading, journaling, or showing up to any event happening in her vicinity.

What’s in the Face?

What’s in the Face

Everyday, a new brand shows up on your feed, urging you to buy their product or use their service. Every brand claims that it can change your life. “Your life will never be the same if you take our supplements.” “Organise your life with our planner.” “A life-changing AI intelligence model is coming your way.” […]

Are You Using “Sell-Out” Comics to Sell Your Products?

Are You Using “Sell-Out” Comics to Sell Your Brand

We have all grown up watching panel shows like Indian Idol, Koffee with Karan, and Dance India Dance. And for you oldies….I am assuming shows like Boogie Woogie, Jeena Isi Ka Naam Hai were classics (I don’t know man, I am not that old. Let me talk to my Team Lead and get back to you).