The Rise and Fall of “Paneer Ne Matar Ko Dhokha Diya” Trend: A Lesson for Brands
“Paneer, tum mujhe kabhi dhokha nahi doge na?” Doesn’t this line sound familiar? This was one VIRAL TREND that was everywhere on social media. Views kept multiplying into hundreds and then thousands. Even brands started noticing how such baseless content was dominating audience attention online. Despite despising such content, millions of people ended up watching […]